Caitlin Clark has secured a multiyear partnership with Wilson Sporting Goods, the company announced Tuesday. The deal includes a signature basketball collection – something not seen since Michael Jordan in the 1980s.
The sports equipment giant is prepared to distribute “signature basketball collections celebrating Clark’s continued legacy.”
As part of the agreement, the WNBA star will also test, advise, and provide feedback on a range of Wilson basketball products.
Details of the agreement have not been released as of yet. In the meantime, Clark issued a statement praising the company for supporting her through her young basketball career.
“Wilson has been with me across some of the most pivotal moments in my career so far, and I couldn’t be more excited to continue driving basketball forward alongside them,” she said. “It feels surreal to have my own basketball collection, and to affect what that means for future generations of athletes.”
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Caitlin Clark’s Wilson Endorsement Deal Not Seen Since Michael Jordan
Caitlin Clark’s new endorsement deal with Wilson is something that hasn’t been accomplished since Michael Jordan, CNN reports.
NBC News adds that the partnership echoes something the company did with Jordan shortly after he entered the NBA in 1984.
A company spokesperson indicates Clark is now the first-ever female athlete to have her own collection with Wilson.
Want to see the new designs? Wilson has them posted on their site. They include one celebrating her signature celebration after hitting a three, one recognizing her record-breaking achievements, and another noting her ability to energize crowds.
They look pretty sharp.
Each basketball features white and gold panels with laser engravings of Clark during her time at the University of Iowa.
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Clark’s Other Deals
Aside from her new endorsement deal with Wilson, Caitlin Clark already has partnerships with Nike, Gatorade, and State Farm.
The Nike deal, an eight-year, $28 million contract, raised eyebrows from those who thought it was groundbreaking, and those who thought she deserved more.
Clark has had some growing pains in her first series of games with the Indiana Fever. The team is winless in their first four games even as she is in the league’s top 5 for points, assists, and blocks per game.
The WNBA star indicates she cherished the Wilson basketballs as a kid and it will be an honor to see other kids loving her signature line.
“I’m just very lucky and fortunate to partner with Wilson to create something that everyone can enjoy,” she said. “It connects with a lot of generations, and it’ll be fun to see kids walking around holding them.”
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